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Marketing Performance: How to Measure A Business Successful Impact

Successful marketing is the key to growth for any business. Conversely, if marketing efforts are unsuccessful, marketing budgets will be cut, and employees will lose jobs. This blog post explains how to measure marketing performance effectively so that you can know what your marketing team needs to succeed. Defining Marketing Performance Before marketing performance can […]

Jacob Stiles
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How to Use Link Rotators to Achieve Masterful Analytics & Save Money

Link rotators, also known as link splitters, are often used for tracking a marketing campaign’s effectiveness. A rotator is often used to get split traffic between two or more links to see which landing page (or even website) is converting the highest. Rotators are a great way to track traffic without doing manual work or digging […]

Andrea Woodward

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